Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.
Release Date: November 01, 2010
January 01, 2003
April 12, 2018
May 20, 2022
April 07, 2018
April 15, 2018
December 07, 2023
January 01, 2005
October 19, 2005
November 06, 1959
March 06, 2001
June 14, 2016
December 28, 2023
August 24, 1991
June 18, 2021
December 31, 1996
October 09, 2016
December 09, 2022
December 31, 2004
October 14, 1970
June 07, 2007